"Healthy food for growing kids"
This project involved designing a recipe booklet targeted at parents and young children, aiming to promote healthy eating habits through fun and engaging visuals. The brief called for a playful yet structured design that could educate, entertain, and encourage kids to participate in cooking. I used bright, inviting colors and soft icon patterns throughout to appeal to both children and parents, while maintaining readability and consistency.
Each recipe is paired with simple instructions, ingredient lists, and some with “Did you know?” fun facts to spark curiosity. I used Adobe InDesign and Adobe Stock assets, combining custom icon patterns with real food photography to create a coherent and interactive look. Feedback from tutors led me to refine the layout by limiting colors per spread and emphasizing clean margins for easy reading. The final product balances creativity with clarity, making it both fun and functional for everyday use.
Mockup of finished 16-page booklet
Front page
Introduction
Content
Crumpet Pizza recipe
No-Bake Protein Balls recipe
Frozen Yoghurt Fruit Bites recipe
Chicken, Carrot & Avocado Rolls recipe
No-Bake Cheesecake recipe
Back / Contact
Thumbnail sketches